Image-based Communication Strategies

Wipplay was born from a simple idea: images live better when they circulate.

We curate contests and visual conversations that bring together photographers, authors, and content creators around open themes. These calls spark thousands of authentic images, each carrying a different point of view.

Where others stop at the contest, we see the beginning of a digital conversation. These images come to life again — inspiring campaigns, shaping exhibitions, appearing across social platforms, and extending the dialogue between brands and their audiences.

Everything we do is rooted in respect for the authors — moral, artistic, and economic. Each image is recognized, valued, and shared within a clear and fair framework.

Wipplay is, above all, a bridge for images — connecting those who create with those who communicate.

@CATE

CONTESTS

Through your contests or visual surveys, Wipplay invites everyone to express themselves through images. Photographers, filmmakers, and content creators share their perspectives and contribute to a collective conversation.

Once the images are shared, some find a new life in your campaigns — extending their story to new audiences.

Social Media Content

The images born from Wipplay contests are unlike any others.
They find a second life on your social channels, transformed into posts that engage and tell new stories.
We design your content and manage its distribution to ensure a coherent, vibrant, and respectful presence for every author involved.

Editorial Moments

Each newsletter is a moment of attention — a rendezvous where your brand finds its voice again. Aligned with your identity, we design tailor-made formats — illustrated, animated, or interactive — that inform, share, and sustain the connection.

We collaborate with hospitality brands, institutions, investment funds, and cultural organizations to create bespoke editorial content.

Exhibitions & Curation

An exhibition is more than a hanging — it’s an experience of looking. We design your exhibitions from A to Z — from the selection of works to their display — for companies, festivals, and cultural institutions. Drawing from Wipplay’s image collection, born from our contests, we create living exhibitions where each photograph can be showcased, shared, or acquired.

Greeting Cards

A greeting card is a moment of attention — an opportunity to share a sincere message that reflects the spirit and values of your company. Whether graphic, literary, animated, or handcrafted, our cards express your identity with clarity and simplicity. Each project becomes a personal gesture, designed to extend your connection with your audiences well beyond January.

Activations & Experiences

Creating experiences within your spaces means seeing image as a point of connection. Our visual activations integrate into your stores, offices, gardens, or public areas as living installations, in harmony with the spirit of the place. They naturally extend onto social platforms, becoming organic content shared by your audiences and your content creators.

The Wipplay Team

A small, curious team that looks at a lot of images, talks often with photographers, institutions, and brands, and enjoys letting ideas circulate.
We come from diverse backgrounds — production, writing, image, culture, influence — yet we share the same desire: to make images live differently, whether photographed, filmed, or generated, with curiosity and simplicity.
Wipplay is part of the Ooshot group, alongside Studio Sebert. Together, we form an ecosystem devoted to the image — a place where talents meet, projects take shape, and every perspective finds its place.
Our work is built on encounters, conversations, and a constant attention to the images that tell the world.